DEOND
ABOUT US
DISCOVER THE STORY BEHIND DEOND
We see our role as designers and architects of the future, where every design decision is an opportunity to foster a sustainable coexistence between the built environment and the natural world.
Our practice embodies a commitment to this future, one where technology serves not only humanity but also respects and enhances the vitality of our planet.
Meet Our Founders
Ross Lovegrove is a globally acclaimed industrial designer whose work has shaped the landscape of contemporary design for over four decades. Known as a pioneer of organic and sustainable forms, his iconic creations are part of the permanent collections of MoMA, the Centre Pompidou, and the V&A, and he has collaborated with leading brands such as Apple, Sony, and Vitra. Ila Colombo is a creative director, AI artist, and design strategist whose career spans avant-garde architecture, product innovation, and large-scale international exhibitions. Her expertise bridges parametric design, biomimicry, and emerging technologies, driving DEOND’s research into sustainable, high-performance architecture and 3D-printed solutions. Together, they lead DEOND as a hub for visionary, future-oriented design where nature, technology, and human imagination converge.
OUR STORY
Founded by Ross Lovegrove and Ila Colombo, DEOND is a synergistic partnership that combines cutting-edge expertise and creative foresight.
Our team is dedicated to crafting environments that are not only functional and beautiful, but also sustainable and responsibly tech-driven.
From advanced additive manufacturing
and smart mobility solutions, to interactive installations and architectural facades, we continuously push the boundaries of what design can achieve for future habitability.
OUR VALUES
At the heart of our practice lies a relentless pursuit of innovation. We believe in breaking boundaries and constantly challenging the familiar and known. Our commitment to innovation isn’t just about using the latest technology; it’s about thinking differently and finding novel solutions to complex problems.
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Collaboration
02
Innovation
03
Artistic Integrity
04
Excellence
05
Sustainability
06
Culture & Ethics
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The Engineering & BIM team integrates advanced BIM practices with engineering excellence to deliver innovative and efficient solutions.
Engineering & BIM
Experts in material science that are at the forefront of researching and developing high-performance materials tailored for modern architectural needs.
Material Science
Using advanced computational techniques to refine and perfect structural designs. Our process maximises material efficiency and structural performance.
Topology Optimisation
By integrating robotics with advanced manufacturing processes, we achieve unparalleled accuracy and consistency, revolutionising the way modern structures are built.
Robotic Manufacturing
By utilising computational methodologies, designs are optimised, performance is predicted, and every project is ensured to meet the highest standards of innovation and morphology efficiency.
Computational Engineering
Our Artificial Intelligence team drives innovation across all aspects of design. Implementing AI-driven insights and automation, creative-decisions processes are enhanced, workflows are optimised.
Artificial Intelligence
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